Digital Marketing Social media trends change constantly. One network comes, another goes, and we got used to accommodating to those changes. However, there are some that are always going to be important, for many different things, especially marketing. If you use these apps, you have certainly come across so many Facebook ads, which are a great way to find something that interests you, or that you need. These are great because they target the specific audience that uses Facebook. Even though younger generations have turned to other networks, this one still has a large number one users, so it should not be left out. A good thing about his is that in many cases they are more affordable, yet still get the job done. The system by which it all works is pretty good as well. Based on the previous likes, and interests, the users will see similar ads. This is good because it means that your ad is going to be seen by someone who will actually try your product or try your service. There is another reason to try Facebook ads, that will get you an even more audience. An option is available where you can search for a lookalike audience, and find people who have the same or similar hobbies, and interests, and get them to join your community as well. Even though trends change, there are some things that are still relevant and very useful when used properly. You can do this and use it to your advantage to raise the popularity of your products and services, and do it all very easy and affordable.